TALL TALES

The name Tall Tales is a creative take on the art of storytelling that accompanies outdoor sports such as fishing, hunting, and camping. The restaurant’s new identity delivers a sense of discovery and wit, through the thoughtful design of both negative and positive spaces, revealing the gaming prizes of outdoor sporting. As the tale may be the most coveted part of an adventure, so may the proprietary restaurant be to Gander Mountain.

  • IDENTITY
  • PACKAGING
  • COLLATERAL
  • ENVIRONMENT
  • SIGNAGE

Tall Tales Real Food restaurant is another extraordinary example of showing how design needs to be part of our everyday life

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